Antony and Cleopatra analysis of Act one Scene one Essay Example

Antony and Cleopatra analysis of Act one Scene one Paper Antony and Cleopatra by William Shakespeare is a play about a Roman General Antony and an Egyptian Queen Cleopatra. In Act one Scene one it shows how Antony puts Cleopatra in front of his army but Cleopatra just manipulates him successfully. The first part of the play is set in Alexandria. Cleopatra is a powerful woman and she knows she can get everything she wants. She loves the attention being on her, as she thinks so highly of herself. Cleopatra is experienced and manipulating but she is also captivating, Everything becomes her. She uses charisma and charm to persuade people so she always gets her way. Cleopatra has good looks so she can have any man she wants. She knows that Antony is madly in love with her and he will do anything she commands. She is externally fascinating and strong minded. Antony is a General, before meeting Cleopatra he was seen has a respectful and honourable man. Since meeting Cleopatra he has forgotten about how important he is to the rest of his men. Antony has abandoned them for his true love Cleopatra and as suffered the consequences as now they no longer dote him. We will write a custom essay sample on Antony and Cleopatra analysis of Act one Scene one specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Antony and Cleopatra analysis of Act one Scene one specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Antony and Cleopatra analysis of Act one Scene one specifically for you FOR ONLY $16.38 $13.9/page Hire Writer He has been put under Cleopatras powerful spell. His heart is now set on a woman rather than war. He used to have a high reputation but now his own men have turned their backs on him. Antony and Cleopatra enter together. The audience can tell that Cleopatra is the more important one, as she has her ladies and a train behind her and with eunuchs fanning her. Antony has nothing compared to Cleopatra. It shows Cleopatras high status and that her entrance is grand. When Philo and Demetrius enter the stage direction says enter Demetrius and Philo but when Antony and Cleopatra enter before it says Flourish. This entrance showing there important significance. When they leave the narrator has said that Antony and Cleopatra exeunt but the train is also mentioned, so we are reminded of Cleopatras importance. Together as a couple they appear to the audience as well-known and mighty. Through Philo we learn about Antony before he enters. Even though he is Antonys friend he tells Demetrius how the men are no longer inspired by him. The audience can see the ups and downs of Antony before he appears. They understand from Philo that he used to be a straight man but now he has been weakened by a woman. Philo is betraying his friend. From Philo the audience learn a lot about Antonys past and future in a short amount of time. When Antony and Cleopatra have entered an left Demetrius and Philo continue to discuss Antony. Demetrius states how Caesar is so unimportant now to Antony, he has been blinded by love. Demetrius questions this though to Philo showing his astonishment to the way Antony behaved. The audience can see that Antony has changed completely, for the worst. Demetrius says how even the common people speak lowly about him, this showing the audience how hated he has become. Adding to this Demetrius says how he is not performing his deeds in Rome. When the messenger tells Antony of the new news, Antony is ignorant and arrogant by saying how he annoyed it had disturbed him. He now thinks he is so important he does not need to acknowledge anything from Rome. The punctuation when Antony is talking is regular, his sentences are short and meaningful. He is very blunt. The audience have by now a strong dislike for Antony. It is clear he speaks in a arrogant manner and gives direct insults. We stand up peerless Antony bluntly puts across to the audience that himself and Cleopatra and the king and queen of lovers and nothing will come between them. Cleopatra is clearly shown patronising and manipulating Antony through her speech. When she first enters she says, if it be love indeed show me how much, from this everyone can see that she likes compliments and attention. Cleopatra emphasises how Caesar is younger that Antony to annoy her lover and possibly make him jealous. Cleopatra is shown how she uses reverse psychology and is successful with it,. For example she tells Antony to go to Rome but she knows by telling him this, he will stay. The audience can now see just how gullible and weak Antony is. Just from the first few pages of the book, the audience can see the true personalities of Antony and Cleopatra. Antony used to be an inspirational general now he is thought of as little by the poorer people. Cleopatra is seen as an extraordinary sensuous woman to the men. I think it is a good idea for Philo to be talking about Antony first, so the audience know background about him and can begin to decide their opinions of him. The start of the play also helps to make a dramatic opening. Just from the entrance the audience can visibly see the importance and status of Cleopatra without dialogue needed. Therefore each of the main characters are introduced in a different way, making the play more appealing.

Disadvantages of gm food Essay Example

Disadvantages of gm food Essay Example Disadvantages of gm food Essay Disadvantages of gm food Essay Abstraction This study strives to supply an penetration upon the legion disadvantages of GM nutrient and harvests refering to worlds and the environment. The cardinal nucleus of this study concerns the human wellness hazards posed by the ingestion of GM nutrient by the community. Safety trials for GM nutrients are light and sparse, and toxins every bit good as allergenic constituents in these GM nutrients are unpredictable. Alternatively, GM harvests prove to be belittling to the environment. As a consequence of GM harvests being grown, GM superweeds exist and the Earth s biodiversity is disrupted. Conversely, GM harvests incur well high costs. Cost of seeds for GM harvests is overly priced and agri-biotechnological companies stand a opportunity to mistreat this cost in order to harvest more net incomes. 1.0 Introduction Genetically modified nutrients, otherwise recognized as GM nutrients, pertain to harvest workss or animate beings engineered for ingestion through the application of the latest techniques for molecular biological science ( Whitman, 2000 ) . Desired traits and features such as increased opposition against plagues and improved nutritionary content are expressed through the alteration of these workss in research labs. Newly improved harvests have been known to show opposition towards plagues, require less H2O, and by and large thrive every bit good as develop in less than optimum turning environments. Genetic technology was foremost discovered in the twelvemonth 1983, and since so has been utilized for the possible benefit of world. However, GM nutrients have made an impact on the universe as it is today. As avowed by Whitman ( 2000 ) , GM nutrients have been actively protested against by environmental organisations in Europe and public involvement groups for months, and the affair of familial use has been propelled to the vanguard of public consciousness by modern-day debatable surveies sing the effects of genetically-modified maize pollen on sovereign butterflies. In the United States of America, research has proven that in the twelvemonth 2001, more than 60 % of processed nutrients in the state contain bio-engineered groceries such as genetically-modified soya beans and maize ( Sakko, 2002 ) . Though there are many questions sing the safety of such GM nutrients, in add-on to its advantages and disadvantages, the existent inquiry originating from such an issue remains apparent: Should GM nutrient be banned for the benefit of world? Despite claims that GM nutrient is good to human wellness, environmentally friendly and its benefits outweigh its disadvantages ; GM nutrient should be banned for the greater good as it obviously poses human wellness hazards, is environmentally risky, and is dearly-won. This study exposes the disadvantages and inauspicious effects of GM nutrients on worlds every bit good as the environment. The range of this study is planetary, as GM nutrients are present in about all states around the universe and GM harvests are on the rise in replacing conventional harvests in order to to conform to the demands of worlds. 2.0 Human Health Risks Many defects arise from the ingestion of GM nutrients. First of all is the hazard of human wellness. It is possible that by presenting foreign cistrons into the familial makeup of a works may ensue in unexpected and negative impacts upon the well-being of worlds. As the application of familial technology is comparatively new to the human society, there is unequal scientific survey sing the many dangers to wellness caused by GM nutrients, and safety trial engineering is deficient in estimating the possible dangers to worlds. Aside from that, GM nutrients may transport within themselves unpredictable toxins and might perchance increase the menace of allergenic reactions. 2.1 Scarcity of Safety Trials Knowledge sing wellness hazards due to GM nutrients is thin. As affirmed by Domingo ( 2000 ) , many sentiments exist refering wellness hazards of genetically modified nutrients. However, existent publications and information on GM nutrient toxicity remains scarce. It is comparatively harder to measure the safety of nutrients arising from harvests compared to single chemicals, nutrient additives, or drugs. This is because of the familial composing of harvest nutrients that is much more complex, and may change in conformity to disagreements in growing and agronomic conditions. An illustration of this is the initial and exclusive appraisal of a GM fruit, the FLAVR SAVR tomato, as assigned by Calgene. This GM tomato was cultivated through the interpolation of kanr cistrons into a tomato by an antisense familial alteration method. Outcomes asserted that no major differences in overall mineral and vitamin every bit good as in toxic glycoalkaloid degrees were observed. Hence, the GM tomatoes are considered to be every bit harmless as their parent tomatoes ( Pusztai, 2001 ) . This is undeniable that the safety trial in respects to the safety of the FLAVR SAVR tomato is oversimplified, and does non embrace all facets of how a safety trial should be. As such, the safety trial is defectively planned and executed, rendering the decision that the GM tomatoes were safe implausible. 2.2 Unpredictable Toxins and Allergenic Components Unwanted effects can besides be a consequence of the interpolation of cistrons into the familial makeup of GM harvests, as some of the ways and methods the incorporated cistrons express themselves or the manner they affect the exhibition of the cistrons of the harvest are obviously random and largely fickle. This could ensue in the production of unfamiliar toxins and allergenic constituents when consumed unwittingly. This is every bit evidenced in a toxicity trial done on mice. Mice were fed with GM murphies induced with a Bacillus thuringiensis volt-ampere. kurstaki Cry1 toxin, a toxin imbued within the familial composing of the murphy for the interest of driving insects. This was shown to hold caused villus epithelial cell hypertrophy and multinucleation, disrupted microvilli, mitochondrial devolution, increased Numberss of lysosomes and autophagic vacuoles and activation of crypt Paneth cells in the mice ( Pusztai, 2001 ) . These consequences still manifest despite claims of the contrary by its manufacturers and makers, ensuing in widespread confusion and fright within its consumers. In another instance, a proposition to splice a cistron arising from Brazilian nuts into soya beans was rejected due to the trepidation of ensuing in unanticipated allergic reactions. GM nutrient derived from modified GM harvests is known to trip new allergic reactions through the synthesis of new proteins by the imported cistrons introduced. Almost all nutrient allergens are protein-based, and they are likely to be relatively little and immune to heat, acid and tummy enzyme debasement ( Chow, 2009 ) . Although harvests often used as staple nutrients contain 1000s of dissimilar proteins, comparatively few are known to be allergenic. Though so, their allergenic potency might hold been altered through the usage of familial technology, rendering even nutrients non by and large known to incite allergic reactions to make so. Should a host works be noted to show allergenic belongingss, conveying in new cistrons into its familial makeup could really take to the allergenic proteins being over -expressed, doing the works more allergenic. Beneficial to Human Health Advocates of GM nutrients invariably assert that GM nutrients are good to human wellness. They contend that GM nutrients possess medical advantages, and are able to be modified to do comestible vaccinums. However, this statement is unequal. GM nutrients are still being researched on, and the premise that they are able to work as addendums is perilously over-rated. Data and information sing the effects legion types of GM nutrients are deficient, in malice of everything that those who support the commercialization of GM nutrients province. Should GM nutrients be released to the population without proper scrutiny and ordinance, many lives would be endangered, in contrast to what is every bit claimed due to the unknown effects of many allergens to the human organic structure. As such, GM nutrients are really damaging, and should non be acclaimed to be advantageous to human wellness when it has non been proven to be so. 3.0 Environmentally Hazardous Additionally, another disadvantage due to the cultivation and genteelness of GM harvests is the hazards it poses to the environment. Numerous environmental militants and advocators of the environment have all made known their concerns and apprehensivenesss sing the menace GM harvests create for the ecosystem. Annealing the familial makeup of harvests to bring forth GM nutrient might accordingly ensue in the manifest of GM Superweeds. Besides, the biodiversity of the environment will be altered or could potentially be disrupted at a larger graduated table. 3.1 Creation of GM Superweeds Crops genetically manipulated to be able to bring forth their ain pesticides or to be herbicide-resistant present a unsafe danger to the environment. These harvest workss altered genetically to be tolerant to weedkillers and pesticides might cross-breed with the local vegetation, doing the herbicide-resistant cistrons to be transferred from harvest works to weed. As avowed by Cummins ( 1999 ) , the turning of these GM harvests will necessarily result in the outgrowth of weeds that are resilient to pesticides and weedkillers, ensuing in the demand for stronger, more powerful signifiers of toxic chemicals to emancipate the plagues. These superweeds will so be a threat to the GM harvests in bend, and even to the environment as a whole. This is every bit illustrated by the outgrowth of the first superweed , a works that ca nt be killed by about anything, in Canada. A individual canola works in Ottawa was discovered to be immune to legion types of pesticides ( gmwatch.org, 2001 ) . Canola workss contrived to assist husbandmans in increasing their productiveness had alternatively escaped and cross-bred with one another to bring forth progenies that are even more immune than their parents. Most pesticides were nt able to kill off these super canola weeds, which were bust uping mayhem in wheat Fieldss and other prospective countries in which husbandmans do nt desire them to turn in. 3.2 Break of Biodiversity The impression of biodiversity denotes the broad fluctuation of beings in a given ecosystem. Numerous interactions between these beings keep the biodiversity of an environment high, and when disturbed will ensue in an frequently inauspicious if non disadvantages consequence to the peculiar ecosystem. Wild type workss in an country will typically be overwhelmed when a GM harvest is planted in its locality due to the high quality and better version of the harvest to its environment compared to the wild type workss. The GM harvests will so be viing with the wild type workss for indispensable resources like visible radiation, H2O, and of import foods in the dirt for endurance, and will most likely prevail. The subjugated wild type works will so either be nonextant or be wiped off from that country. This will so indirectly affect the endurance of other beings that might hold relied on the wild type works for nutrient, shelter, or protection. For case, research has proven that the plantation of a GM works, B.t. maize resulted in a high mortality rate in sovereign butterfly caterpillars ( Whitman, 2000 ) . Unfortunately, the ideal conditions for the plantation of B.t. maize coincides with that of the silkweed works, which is the basic nutrient for sovereign butterfly caterpillars. Milkweed workss were unable to vie and were wiped off in big sums due to the prevalence of B.t. maize in the ecosystem. This caused sovereign butterfly caterpillars to die in important Numberss owing to insufficient nutrient supply. Hence, this absolutely illustrates the hardship of GM harvests to the environment. Can Be Engineered to Maintain Quality of Soil Supporters of GM nutrient unrelentingly insist that GM harvests are able to be genetically altered to keep the quality of the dirt regardless of the foods required. They claim that kindred to herbicide-resistance, GM harvests can be engineered to return the foods it derives from the dirt, to the dirt, therefore prolonging the nature of the dirt. However, this averment is absurd. In fact, as verified by Cummins ( 1999 ) , due to the climb usage of weedkillers owing to the herbicide-resistant traits typical to GM harvests, the effectivity of pesticides will bit by bit diminish. This will later increase the usage of even more toxic pesticides by husbandmans meaning to free their Fieldss of weeds without any damaging consequence to their harvests. Should these super-pesticides be used overly without moderateness, pesticide residues in dirt and on harvests will inexorably increase, rendering the dirt infertile and even toxicant. Therefore, it can be deduced that the cultivation of GM harv ests is harmful to the environment. 4.0 High Costss Introducing a GM nutrient into the market worldwide proves to be a dearly-won and backbreaking procedure, in which companies involved would so be inclined to guarantee positive, profitable gross for their investing towards its industry and selling. To avoid copyright violation, these companies so patent new works technology engineerings and GM harvests produced by them severally. This would necessarily raise the costs of seeds of GM. In add-on, agri-biotechnological companies might mistreat the costs of these seeds to bring forth more net income and returns to the dejection of husbandmans. 4.1 Excessive Cost of Seeds Due to the patenting of GM harvests and new harvest technology engineerings, the monetary value of seeds of GM harvests has soared to amazing highs as the monetary values are dictated by their several agri-biotech companies. Certain strains of GM harvests and their seeds can merely be created by certain companies, and these companies will so hold full monopoly over its pricing. As such, monetary values of such GM seeds are non regulated and can even be every bit much as A?10 for 100 gms as compared to A?10 for 100 kgs for its conventional opposite number ( Malone, 2008 ) . Small-scale husbandmans and Third World states are unable to afford the cost of these GM seeds, but remain dependent upon them due to dire fortunes or termed conditions. This necessarily widens the spread between the privileged and the marginalised. As elucidated by Andrews ( 2009 ) , GM seeds have skyrocketed and increased aggressively throughout subsequent old ages. Farmers and Third World states buying Monsanto s Roundup Ready 2 Soybeans, a GM harvest engineered by a taking agri-biotechnological company specialised in the industry of GM harvests, in 2010 are required to pay an extra 42 % more than the monetary value they disbursed for in 2009. However, these states and husbandmans are tied down by a contract in which they are required to patron Monsanto for specified figure of old ages, rendering themselves incapable of any other option other than being indebted to the company. This is simply one of the illustrations in which the elevated monetary values of GM seeds prove to be damaging to husbandmans and Third World Countries. 4.2 Abuse of Cost by Agri-biotechnological Companies Agri-biotechnological pudding stones might besides work the cost to bring forth GM seeds. In an attempt to heighten gross revenues and net incomes, agrochemical industries have developed a technique referred to as the eradicator engineering to forestall husbandmans cultivating peculiar GM harvest to salvage and re-plant harvested seeds. The eradicator engineering designates harvests that have been genetically manipulated to give unfertile seeds upon crop. This will ensue in husbandmans and Third World states being compelled to secure seeds from those companies frequently at an hyperbolic monetary value. To farther strengthen this statement, it has been reported that Monsanto has incorporated Delta A ; Pine Land, the universe s premier cotton seed company possessing three US patents on eradicator engineering, into its thick. These unfertile genetically altered seeds would be able to procure a much greater monopoly than patents by doing it impracticable for husbandmans to re-use harvested seeds from their GM harvests. This compels force dependance upon external beginnings for seeds by little husbandmans every bit good as Third World states that are financially challenged. Hence, agri-biotech companies stand a opportunity to earn immense net incomes from the delicate financial instability such parties endeavour from. Beneficial to Farmers Advocates of GM harvests persistently insist that even with the high costs required for turning GM harvests, husbandmans remain as the 1s harvesting the benefits finally. They are assured that GM harvests are able to incur monolithic outputs and bring forth, despite their initial costs for seeds. The net income gained at the terminal of the twenty-four hours would be more than sufficient to reimburse the cost of GM seeds at the start. On the contrary, this allegation is falsely based. GM harvests have proven clip and clip once more to be damaging to husbandmans. As is the instance in India, 1000s and 1000s of Indian husbandmans are fall backing to suicide after seting GM harvests ( Malone, 2008 ) . They were promised with crops antecedently unheard of and wealths every bit good as incomes undreamt of by cultivating GM harvests. Enticed by the confidence of future prosperity, these husbandmans so borrowed money in order to buy the seeds needed. However, when crops failed attained what has been promised, these husbandmans are left with intensifying debts, and no incomes. Consequently, to get away from world and anguish, they remedied their quandary through self-destruction. Hence, it can explain once more that GM harvests are in fact, disadvantages to adult male. 5.0 Recommendations To turn to this issue, foremost of all, authoritiess worldwide should play their several parts. To control and stem the turning dominance of GM harvests and the selling of GM nutrients, authoritiess of states should put a countrywide prohibition on GM nutrient and harvests. Agri-biotech companies should be imposed upon to stop industry and farther development of GM nutrient instantly. However, should this option be impractical, compulsory wellness testing of GM nutrient must be employed. Before being released to the populace as nutrient merchandises, GM nutrient must be made to undergo multiple scrutinies to find its assorted side-effects, if any, and to determine its safety for human ingestion. Furthermore, mandatory nutrient labelling of GM nutrient must be necessitated. Agri-business industries should be made to tag their merchandises of GM nutrient in order for consumers to place genetically modified grocery from unmodified 1s. Additionally, the use of chemical and toxic substances such as pesticides and weedkillers that may ensue in injury to the environment should be regulated by the authorities. Rigorous margins should be implied upon the sum of these pesticides used that may be employed throughout the growing and production of these GM nutrients. 6.0 Decision Succinctly, GM nutrient should be forbidden for the greater good of world due to human wellness jeopardies, environmental hazards, every bit good as extremely high costs for cultivation. GM nutrient has non been proven to be wholly safe for ingestion, as proven by multiple instances of dangers wrought through its consumption every bit good as use. Therefore, in an effort to keep the increasing popularity of GM nutrient, assorted parties must play their several parts and take a base in this issue. We, as worlds capable of idea and logic, must come on with cautiousness and prudence lest we bring devastation to ourselves and to the environment. Merely by making so can the hereafter of world be guaranteed and the lives of our future coevalss spared from unneeded quandary. 7.0 Bibliography Andrews, J. , 2009, GM seed monetary values surge , Farmers Weekly Interactive, Reed Business Information Ltd. , viewed 2 March 2010, lt ; hypertext transfer protocol: //www.fwi.co.uk/Articles/2009/12/07/119087/GM-seed-prices-soar.htm gt ; banterminator.org, n.d. , Introduction to Terminator Technology , Ban Terminator, viewed 2 March 2010, lt ; hypertext transfer protocol: //www.banterminator.org/The-Issues/Introduction gt ; Chow, S. , 2009, Genetically Modified Food Allergenicity and Safety Assessment , Centre for Food Safety, viewed on 2 March 2010, lt ; hypertext transfer protocol: //www.cfs.gov.hk/english/multimedia/multimedia_pub/multimedia_pub_fsf_36_02.html gt ; Cummins, R. , 1999, Hazards of Genetically Engineered Foods and Crops: Why We Need A Global Moratium , In Motion Magazine, NPC Productions, viewed 2 March 2010, lt ; hypertext transfer protocol: //www.inmotionmagazine.com/geff4.html gt ; Domingo, J. L. , 2000, Health Risks of GM Foods Many Opinions but Few Data , Mindfully.org, viewed on 2 March 2010, lt ; hypertext transfer protocol: //www.mindfully.org/GE/Many-Opinions-Few-Data.htm gt ; geneticallymodifiedfoods.co.uk, n.d. , Are GM Foods Destroying Biodiversity? , Genetically Modified Foods, viewed 2 March 2010, lt ; hypertext transfer protocol: //www.geneticallymodifiedfoods.co.uk/are-gm-foods-destroying-biodiversity.html gt ; gmwatch.org, 2001, Superweed narrative turns awful , GMWatch, viewed 2 March 2010, lt ; hypertext transfer protocol: //www.gmwatch.org/latest-listing/1-news-items/4021-superweed-story-turns-nasty gt ; Malone, A. , 2008, The GM race murder: Thousands of Indian husbandmans are perpetrating self-destruction after utilizing genetically modified harvests , Mail Online, World News, Associated Newspapers Ltd. , viewed 2 March 2010, lt ; hypertext transfer protocol: //www.dailymail.co.uk/news/worldnews/article-1082559/The-GM-genocide-Thousands-Indian-farmers-committing-suicide-using-genetically-modified-crops.html gt ; Steward, G. , 2000, Genetically Engineered Superweeds Emerge in Canada , Organic Consumers Association, viewed 2 March 2010, lt ; hypertext transfer protocol: //www.organicconsumers.org/ge/superweed.cfm gt ; Pusztai, A. , 2001, Genetically Modified Foods: Are They a Hazard to Human/Animal Health? , actionbioscience.org, American Institute of Biological Sciences, viewed 2 March 2010, lt ; hypertext transfer protocol: //www.actionbioscience.org/biotech/pusztai.html gt ; Sakko, K. , 2002, The Debate Over Genetically Modified Foods , actionbioscience.org, American Institute of Biological Sciences, viewed 2 March 2010, lt ; hypertext transfer protocol: //www.actionbioscience.org/biotech/sakko.html gt ; Whitman, D. B. , Genetically Modified Foods: Harmful or Helpful? , ProQuest, viewed 2 March 2010, lt ; hypertext transfer protocol: //www.csa.com/discoveryguides/gmfood/overview.php gt ; 8.0 Appendix 1

Apple Incorporated Research Paper Example | Topics and Well Written Essays - 2500 words

Apple Incorporated - Research Paper Example In fact, its leading innovation in smartphones becomes the ultimate base of competition in its industry at present market situation. However, aside from this, there are other significant things to know more about Apple Incorporated in the context of organizational culture. In this paper, the proponent emphasizes Apple Incorporated as an organization going through organizational transformation or change initiatives. Evaluation of the organization’s culture is included. Regarding this, the analysis of the culture is integrated. In doing this, the following questions are answered. 1. Is culture directly influencing success or failure? 2. What is the role leadership has played in the outcome of the initiatives as it relates to culture? 3. How would have things done differently or what are the reasons in supporting the actions of the organizational leaders? The proponent used internet and library materials and conducted related research in order to find answers to the above stated questions. The US market at macro cultural perspective According to Hofstede’s cultural dimension, the United States has strong individualistic national culture (Neelankavil & Rai, 2009). In a society like this, Hofstede pointed out that people are looking after themselves (Onsrud, 2007). This is the reason that the United States has become home to people who strongly wallow into competition and this is evident in its recent market where there is a strong emphasis on how certain enterprise, group or organization aim at becoming a cut above the other. The US market is home to various organizations, corporations or enterprises. Each of them has specific goal in mind and that is to remarkably achieve sustainability and stay in the competition. In line with this, various strategies flooded in the US market. For instance, Apple Incorporated remarkably has specific strategic plans and certain target market. In the same way, its competitors have various strategic plans as well for i mplementation just prior to the actual execution in the hope that a certain competitive advantage will be achieved in the end. This is evident how Microsoft launched a new strategy as its counterpart against the new strategies or initiatives of Apple Incorporated. Apple is looking forward to a new initiative and that is its iCloud (The New York Times, 2011). Steven Jobs emphasized that this technology would certainly replace personal computers. Just the thought of it, Microsoft should already have something in mind on how to maximize its recent resources in the hope to go with the current market trend and create certain moves to stand as counterpart of that of Apple Incorporated’s. Thus, Microsoft should have created by now certain products that it could present to the market that would at least compete with iCloud. The usual trend in the US market is about creating diversified products in order for customers to have various options. This simply illustrates the fact that base d on his theory of cultural dimensions, Hofstede was right in asserting that the United States is strongly influenced by a strong individualistic cultural orientation. Personal Computers Industry at both macro and micro cultural perspectives The strong individualistic national culture of the US market without question has influenced the Personal Computer

Accountability and KPI in M-Form Organization Essay

Accountability and KPI in M-Form Organization - Essay Example    Accountability means being answerable to the consequences of one’s actions in the business organization by virtue of the exercise of power given. Personal accountability is preparedness to have responsibility for the consequences of a person’s actions.The leaders and managers of organizations need the same in order to be able to deliver results. They could do the same by first setting a measurable a target to investors that would amount to a promise or commitment. This is where the concept of accountability would have its value at is would mean the leaders and managers can be considered reliable, dependable, or trustworthy in their promises. That what they speak or tell or promise as the organization takes risk its activities would come about. Thus, accountable people are known to have integrity. Investors would, therefore, expect prudence, competence, and wisdom from leaders on how they will deliver on their promise. If they promise a too rosy or optimistic pictur e, they could lose their reliability to investors. They would lose their being honorable. In effect to have accountability is to have honor which must be had in the responsibility, to tell the truth and to have fidelity to their promise. A corporate report that something external and went beyond their control could be acceptable to still to investors and stockholders if such was the truth and these leaders or managers have indeed been faith to their commitments but investors would understand if them if the latter have integrity.   

MG3037 Internetmarketing Essay Example | Topics and Well Written Essays - 1500 words

MG3037 Internetmarketing - Essay Example Trust management is a significant aspect in stakeholder relationship management by building trust to encourage people to engage in online transactions. In reference to Chen (2007, p. 76), trust refers to a psychological condition where an individual accepts susceptibility based upon positive anticipations of the intentions of the other. The secret to building of strong relationships with online consumers lies not only on being where consumers are but by building trust. Joseph-Vaidyan (2008, p. 25) notes that there are common things associated with trust which organizations use to build strong, trustworthy relations with consumers. These items include assurance, brand, belief, care, choice, confidence, certainty, familiarity, hope, reputation, security, truth and obligation. Zappos.com has created consumer trust through providing correct contact addresses and numbers. Someone cannot put contact information such as a phone number if he or she does not intend to answer it. Zappos.com pr ovides contact information, which users can use to reach the customer support team or services. For this reason, most of the subscribers use their real names and provide valid contact information. This implies that the website has no pseudonyms or generic addresses used by the subscribers. Joseph-Vaidyan (2008, p. 27) asserts that many businesses acquire low trust from clients by using â€Å"Infor@† e-mail addresses. ... For instance, when a customer or client forgets his or her login details, zappos.com provides immediate feedback. This is done through undergoing a small security test and provision of the login details, if one passes the security test. Debatably, before customers can trust a firm, they need to be sure that whenever they raise concerns the firm will take their requests and provide a resolution (Chen, 2004, p. 78). For this reason, providing positive feedback to the customers instills hope in them and builds trustworthy relationships between customers and the company. Zappos.com website respects people’s confidentiality and privacy. This website has a privacy policy which each of customers or clients should agree to abide by before registering as a user. The privacy policy indicates how the company treats personal information. In addition, the policy includes statements on how the company intends to use the given personal information and how it does not intend to use it. This c ompany also articulates its commitment to keeping personal information private and secure by providing a contact for inquiries and more information regarding one’s data. In addition, security for an individual’s personal data is replicated in the security questions a subscriber should fill for identification. In this regard, security for ones information boosts trust between customers and the company. Ultimately, the most effectual way for commercial web providers to generate beneficial exchange relationships with online clients is to bring in their trust. The techniques for attaining customer trust are straightforward, although they may deviate fundamentally from traditional business practice. Joseph-Vaidyan (2008, p. 41)

Guidance in Early Childhood Education: The Use of Toys

Guidance in Early Childhood Education: The Use of Toys Teaching involves a fine balance between what legislature states should be provided for students and the creativity of each teacher. Today, the way which these two elements work together to serve students best will be examined along with a talk about how maths toys can assist us in our work. The curriculum guidance for the foundation stage was distributed to schools with nursery and reception classes. This guidance includes six areas of learning which form the basis of the foundation stage curriculum. These areas include personal, social and emotional development; communication, language and literacy; mathematical development; knowledge and understanding of the world; physical development; and creative development. These six areas were created so that practitioners can effectively meet the needs of a diverse student population with a variety of needs. The hope of all practitioners who follow the curriculum guide is that all individual children’s needs are met, whether it is th at a child needs increased individualized assistance or is in need of a gifted program. Principles of the curriculum guidance direct all individuals who interact with children to help facilitate learning in various environments. Doing so causes greater understanding between both school personnel and caretakers. In effect, it also allows the teacher to better understand the needs of the family, thus, reduces various forms of exclusion. For instance, if the family has another child at home with special needs who is immobile; teachers are better able to understand why parents are unable to come to every school program (Curriculum guidance for the foundation stage, p.12). The curriculum guidance format also heavily emphasizes the need for practitioners to focus on children’s individuality and emphasize what is unique and special about each child. In some instances, we as teachers become frustrated with unique personalities or the different methods some children use to understand curriculum. However, the curriculum guidance specifically says that we should embrace these idiosyncrasies. In line with this idea is another point made in the curriculum guidance documentation. It states that â€Å"no child [is] excluded or disadvantaged because of ethnicity, culture or religion, home language, family background, special educational needs, disability, gender or ability†. Instead, it goes on to say that practitioners should learn more about each child’s ethnic, faith and cultural heritage and home experiences so that they can be used to create an environment of familiarity for the child. For instance, a familiar custom can be employed with in the classroom to increase familiarity for one child while teaching multiculturalism. It is amazing how little familiar notions such as this can promote not only comfort in a new environment but can also facilitate increased self-confidence (Curriculum guidance for the foundation stage, p12-14). Every Which Way We Can: A Literacy and Social Inclusion Position Paper discusses policy, school, home and community issues relating to children’s literacy and learning. The authors discuss the many ways children can have access to literacy and education so that no child is excluded from receiving a strong education. They also discuss the importance of involvement in policymaking and how there is much work to be done in this area to advocate for inclusion (Bird and Akerman, 2005). The DfES regarding Excellence and Enjoyment is another document that specifies best practice in education with children. This article states that an effective combination for learning includes elements of both excellence in teaching and enjoyment in learning. Excellence in teaching includes challenging yet engaging teaching, while enjoyment comes from the child being given the opportunity to engage in learning in the mental and physical environment that suits him best. If a child is very playful, then play could be a useful tool in teaching him. If he learns best with visual tools, he can be given the option to pictorially draw out a solution (DfES Excellence and Enjoyment, p.6-8). Excellence and Enjoyment also charges practitioners to â€Å"take ownership of the curriculum, shaping it and making it their own†. This is encouraging to hear, especially because a curriculum is already set and a teacher sometimes feels that room for creativity is limited. However, when we hear that we can take ownership of the curriculum and mold it through a practitioner’s creative and playful eyes, it feels as though there is great possibility to generate other ideas from it. Another important aspect of effective implementation of the Curriculum guidance is of course practitioners who truly understand curriculum requirements and have the ability to effectively implement them. Not only is it important that practitioners understand the curriculum, but that they also understand a child’s development in midst of the curriculum. This is a very significant point and the rest of the presentation will be focused on how curriculum and child development meet to produce a fruitful and educationally creative environment for children (Curriculum guide for the foundation stage, p. 13-15). It is well-documented that children learn best when they are manipulating objects or participating vibrant discussion. Play and discussion are key factors in learning. Through play and discussion, children make great discoveries, are allowed to create hypotheses that may or may not always be correct and explore new ideas. There is a freedom and carefree attitude in play that allows creativity to flow naturally. The practitioner’s role then, is to gently guide the play and discussion without overtaking it. Play becomes vital, particularly when working with children on the curriculum guidance point, Mathematical Development. Creative and unique methods must be employed in teaching young ones. There are currently hundreds of toys available on the market that aid in learning various school subjects. Many of them are focused around mathematical concepts and learning. Various maths toys stress different functions, whether it is addition, subtraction, or even just learning the maths symbols (Perry Dockett, 2001, p. 1-3). Toys in learning become a common language between teacher and student. They are indispensable in the learning environment and can be utilized in several different ways. For maths particularly, many toys can be created right in the classroom without few or no materials. For instance, the class could sing a number song together. The class could also make shapes with pencils and glue. While applying the glue, children could count the number of pencils being used. There are many examples such as these that could facilitate mathematical development. The important part of utilizing toys is to present the toy or game as engaging and fun. This should not be a difficult task to do, being that children already have a propensity to be drawn to toys (Perry Dockett, 2001, p. 1-3). Some toys are available for free online while others could become quite expensive. Many could easily be created in the classroom or at home. Some examples of online games include Numeracy Powerpoints, Number Poem and Five Little Ducks. These games do not require payment or any materials. Most of the games available online are placed there by parents and teachers who have utilized these games and found positive results (Brooker, 2003, p. 4; Conoley et. al., 2006, p47-48). It is important to take some aspects into consideration when looking for educational maths toys. Most importantly, question whether the toy is really teaching the child about maths. Sometimes, although toys are geared toward children, they are not attractive to children. Second, make sure that the toy is suitable to the age range you are working with. Question whether it encapsulates the mix of children in your classroom. Will the child struggling most be attracted by this game? Will the advanced child be bored? Third, can the child recreate the game at home or in other environments? Every parent cannot afford some of the toys on the market. Therefore, it is important to consider whether parents can recreate it. If this is not possible and you would like to continue to use the game at school, are there other games that parents can create at home for the child that can assist in learning? In considering parents’ financial limitations, you can accommodate them in other ways and still ensure that all students are learning the same concepts (Brooker, 2003, p. 4). This type of questioning, by the way, is an example of using the inclusion framework at all times when working with students. As long as we as professionals continue to always think and play, we allow this same mind frame in our students. References Akerman, R. (2005). NRDC Policy Paper 2 – Every Child Matters: A response from the National Literacy Trust. www.literacytrust.org.uk/socialinclusion Bird, V. and Akerman, R. (2005) Every Which Way We Can: A Literacy and Social Inclusion Position Paper, London: National Literacy Trust. Brooker, L. (2003).Integrating New Technologies in UK Classrooms: Lessons for Teachers from Early Years Practitioners.Childhood Education, (79). Conoley, J., Moore, G., Croom, B., Flowers, J. (2006). A toy or a teaching tool? The use of audience response systems in the classroom. Techniques: Connecting Education and Careers, 46-48. DfES (2003). Excellence and Enjoyment. Perry, B. Dockett, S. (2001). Playing with maths. APMC, 6(2). QCA (2003). Curriculum guidance for the foundation stage. http://www.everychildmatters.gov.uk

Resource Dependence Theory

Resource dependence theory  (RDT) is the study of how the external resources of organizations affect the behavior of the organization. The procurement of external resources is an important tenet of both the strategic and tactical management of any company. Nevertheless, a theory of the consequences of this importance was not formalized until the 1970s, with the publication of  The External Control of Organizations: A Resource Dependence Perspective (Pfeffer and Salancik 1978).Resource dependence theory has implications regarding the optimal divisional structure of organizations, recruitment of board members and employees, production strategies, contract structure, external organizational links, and many other aspects of organizational strategy. The basic argument of resource dependence theory can be summarized as follows: * Organizations depend on resources. * These resources ultimately originate from an organization's environment. * The environment, to a considerable extent, con tains other organizations. * The resources one organization needs are thus often in the hand of other organizations. Resources are a basis of power. * Legally independent organizations can therefore depend on each other. * Power and resource dependence are directly linked: Organization A's power over organization B is equal to organization B's dependence on organization A's resources. * Power is thus  relational, situational and potentially mutual. Organizations depend on multidimensional resources: labor, capital, raw material, etc. Organizations may not be able to come out with countervailing initiatives for all these multiple resources. Hence  organization should move through the principle of criticality and principle of scarcity.Critical resources are those the organization must have to function. For example, a burger outlet can't function without bread. An organization may adopt various countervailing strategies—it may associate with more suppliers, or integrate vert ically or horizontally. Resource dependence concerns more than the external organizations that provide, distribute,  finance, and compete with a firm. Although executive decisions have more individual weight than non-executive decisions, in aggregate the latter have greater organizational impact. Managers throughout the organization understand their success is tied to ustomer demand. Managers' careers thrive when customer demand expands. Thus customers are the ultimate resource on which companies depend. Although this seems obvious in terms of revenue, it is actually organizational incentives that make management see customers as a resource. Resource dependence theory is one of many theories of  organizational studies  that characterize organizational behavior. In many ways, resource dependence theory predictions are similar to those of  transaction cost economics, but it also shares some aspects with  institutional theory.

Communication in Early Childhood Essay

Good communication in early childhood is essential because without communication the child wanders hopelessly around looking for some explanation as to why things work the way they do. When born, children know who to look for, listen to and bond with. Even before birth their brains are already somewhat â€Å"prewired for survival† (Gerrig & Zimbardo 2008) Doctors and scientists have researched that in the womb babies favour the sound of their mother’s voices rather than voices of their fathers or a stranger. This is backed up by experiments showing that the fetal heart rate increases when the mothers voice is heard and decreases when a strangers voice is heard or even their fathers. This experimental research proves that the thoughts had about communication starting later on in babies mental development or even toddlers is a myth on all accounts. Children are â€Å"designed to communicate from birth† (Stamm & Spencer 2007) How this ability is cultivated depends on the environment in which the child is surrounded in. The ability to communicate effectively in early childhood settings is crucial in social and mental development. When communicating with young children eye contact, body language and listening is all important factors to their learning development. Seventy percent of communication is non verbal so hand gestures and facial expressions with infants and small children can be interpreted in the wrong context if perceived to be scary or too intense. Keep in mind the environment in which the child is surrounded needs to be relaxed, clutter free. If there are too many noises or it is a very hectic environment the child is likely to be distracted easily which can hinder the communication development. â€Å"Communication refers to the development of a language system and language skills† (Stamm & Spencer 2007) From a very early age children know how communicate. Whether it is by body language or speech, children develop their foundations for communicating from at first their family members then those their family members choose to surround them with. It is not a switch that is turned on from a certain age, developed over time with the use of neural commitment. Neural commitment is a part of the brain the helps the child develop in a few short years. It allows the child to sort, words, sounds, grammar and syntax of their native tongue.

Teaching English to Absolute and False Beginners

Teaching English to Absolute and False Beginners Most ESL / EFL teachers agree that there are two types of beginning students: Absolute Beginners and False Beginners. If you are teaching in the USA, Canada, Australia, a European country or Japan, chances are that most beginners you teach will be false beginners. Teaching false beginners and absolute beginners require different approaches. Here is what to expect from false and absolute beginners: False Beginners Beginners that have already studied some English at some point in their life. Most of these learners have studied English at school, many for a number of years. These learners have usually had some contact with English since their schools years, but feel that they have little command of the language and therefore want to begin from the top. Teachers can usually assume that these students will understand basic conversations and questions such as: Are you married?, Where are you from?, Do you speak English?, and so on. Often these learners will be familiar with grammar concepts and teachers can launch into descriptions of sentence structure and have students follow along reasonably well. Absolute Beginners These are learners who have had no contact with English at all. They often come from developing nations and often have had very little education. These students are often more challenging to teach as the teacher cannot expect learners to understand even a minimal amount of English. The question,How are you?, will not be understood and the teacher must begin at the very beginning, usually with no common language with which to explain the basics. When teaching Absolute Beginners there are a number of things to keep in mind: Absolute Beginners have had no contact with EnglishWhen teaching someone who has had no prior (or very little) contact with the language, you need to carefully choose what you present. Here is an example of the type of thinking that needs to go into  planning a lesson:If I begin the first lesson with, Hi, my name is Ken. What is your name?, I am presenting three  (!)  concepts at once:The verb bePossessive pronouns  my and yourSubject and verb inversion in the question formIt would be much better (and more comprehensible) to the students if I began the lesson with, Hi, I am Ken. and then gesture to the student to repeat a similar phrase. In this way, the student can repeat by rote and begin with something easy which can then lead to something like: Hi, I am Ken. Are you Ken? - No, I am Elmo. By limiting the linguistic concepts absolute beginners can more easily assimilate the pieces.Do not assume familiarity with linguistic conceptsThis is rather  obvious  but often ignor ed by many teachers. If you write a grammar chart - even a simple one - on the board, you are assuming that students are familiar with grammar charts. Students may not have had the type of education that involves charts and representations. By keeping things aural and visual (gestures, pictures, etc.) you will be appealing to learning styles that students are sure to have acquired in everyday life. Use exaggerated visual gesturesUsing gestures such as pointing to yourself and saying, I am Ken, and then pointing to the student to repeat helps students understand what you want of them, without confusing them by more language such as; Now, repeat. Develop specific gestures as codes for certain linguistic operations. For example, to illustrate the idea of inversion in the question form you can extend your two arms and say, My name is Ken and then cross your arms and ask, Is your name  Ken?, this gesture can then be repeated as linguistic skills become more advanced and the students will understand that a question needs to be asked. For example, I live in New York and then cross your arms and ask, Where do you live. When a student makes a mistake asking a question, you can then cross your arms and the student will understand that  he / she  needs to invert in order to ask a question.Try to pick up a few phrases of the learners native tongueThis is purely a psychological trick. Learners - especially adult learners - who are learning English with no prior experience are not only undergoing a difficult learning experience. In many cases, they are also learning how to learn a language. If you put yourself on the line by expressing the desire to learn a few phrases of your students native language, you can go a long way towards building a rapport with students which will help them feel more at ease in class. When teaching False Beginners you can be a bit more adventurous in your approach to teaching. Here are some things that you can count on - and some points to watch out for: Make Allowances for the Different Levels of Your Class False beginners will all have had some English training at some point in the past and this can cause some special problems. Some learners will really know more than they admit and, with the passing of time, might become bored with some of the basics.Different levels can quickly create tensions between learners, as those who know more can become impatient with others who require more time.Some learners might be false beginners because of inherent learning problems. Some Solutions Give more  advanced learners  more difficult tasks.  - For example, when asking questions of students ask the more advanced learners questions beginning with Why which will require a more advanced response.Give more advanced learners extra work in class and at home.  - By having a few extra tasks at hand you can bridge the gap that is often created when those who are faster finish earlier.If more advanced false beginners become impatient dont hesitate to ask them something that is over their head.  - This might be a little harsh, but will work wonders!Remember that things will eventually even out after the first few weeks.  - Usually, false beginners are there because they really do need to review from the very beginning. This implies that sooner or later all of the learners will be learning something that is truly new for them and problems with impatience will quickly disappear.If a learner is a false beginner because of learning problems, you will need to consider diffe rent learning styles  - People learn in different ways. If grammar explanations, etc. are not helping a particular learner, you can help that learner with visual, audio and other methods appropriate for different learning styles. For more information on different learning styles take a look at this feature. Some Helpful Assumptions About Your Students Your students will have  basic  familiarity with linguistic concepts.  - False beginners have all studied English at school and will  therefore  find things like conjugation charts and timelines useful.Standard themes will probably be familiar.  - Most false beginners are comfortable with basic conversations such as: ordering food in a restaurant, introducing themselves, talking about their immediate family, etc. This will give you a good starting point on which to build when beginning your course and getting to know your students. Absolute Beginner Exercises - 20 Point Program These exercises are meant to be taught in order to progressively build skills that  ESL students  will need to communicate the basic necessities of everyday life in an English speaking environment.

Understanding the Threats to Animals and Wildlife

Understanding the Threats to Animals and Wildlife Living things face a constant barrage of external stresses or threats that challenge their ability to survive and reproduce. If a species is unable to successfully cope with these threats through adaptation, they may face extinction. A constantly changing physical environment requires organisms to adapt to new temperatures, climates, and atmospheric conditions. Living things must also deal with unexpected events such as volcanic eruptions, earthquakes, meteor strikes, fires, and hurricanes. As new lifeforms arise and interact, species are further challenged to adapt to one another to deal with competition, predation, parasitism, disease, and other complex biotic processes. In recent evolutionary history, threats facing many animals and other organisms have been driven primarily by the effects of a single species: humans. The extent to which humans have altered this planet has affected countless species and has initiated extinctions on such a vast scale that many scientists believe we are now experiencing a mass extinction (the sixth mass extinction in the history of life on earth). Preventable Threats Since man is indeed part of nature, man-made threats are merely a subset of natural threats. But unlike other natural threats, man-made threats are threats that we can prevent by changing our behavior. As humans, we have a unique ability to understand the consequences of our actions, both present, and past. We are capable of learning more about the effects our actions have on the world around us and how changes in those actions could help to alter future events. By examining how human activities have adversely impacted life on earth, we can take steps to reverse past damages and prevent future damage. The Types of Man-Made Threats Man-made threats can be classified into the following general categories: Habitat Destruction Fragmentation - The destruction or splitting up of once continuous habitat to enable humans to use the land for agriculture, development of towns and cities, construction of dams, or other purposes.Climate Change - Human activities such as the burning of fossil fuels, have altered the Earths atmosphere and have resulted in global climate changes.Introduction of Exotic Species - Accidental and intentional introduction of non-native species into regions never before occupied by the species have resulted in the extinction of numerous endemic species.Pollution - Pollutants (pesticides, herbicides, etc.) released into the environment are ingested by a wide variety of organisms.Over-Exploitation of Resources - Exploitation of wild populations for food has resulted in population crashes (over-fishing, for example).Hunting, Poaching, Illegal Trade of Endangered Species - Some endangered species are targeted for their value on illegal markets.Accidental Deaths - Car hits, window collisions (birds), collisions with ships (whales).

What is the ROLE or RESPONSIBILITY of the CONSULTING ENGINEERS Scholarship Essay

What is the ROLE or RESPONSIBILITY of the CONSULTING ENGINEERS relative to SHAPING and PROTECTING the NATURAL ENVIRONMENT - Scholarship Essay Example role is critical in the success of any project and this is the reason why most of the engineering companies hire highly experienced consulting engineers for their projects. One of the core responsibilities of the consulting engineers is to protect the natural environment by preventing soil and water contamination during the process of construction. Water and soil contamination occur when wastewater from the construction sites fall into the dams and rivers making the water contaminated. The wastewater contains such materials and substances, which are hazardous for the health of water life and humans, and when it is put in the river water, it creates many significant health issues. The role of the consulting engineers is to develop such mechanisms, which should be able to restrict wastewater from reaching the rivers and other water lines. Some other core responsibilities of the consulting engineers include careful evaluation of the environmental benefits, reducing the use of non-renewable resources, restoring and protecting the damaged land and water supplies, and implementing mechanisms for recycling the wastewater. Consulting engineers determine the best construction techniques and materials required for any specific project. They carry out extensive research on various environmental and structural factors in order to design safe and secure buildings. They have various techniques in their minds to avoid the mixing of wastewater and unpolluted water. â€Å"Civil engineering consulting companies often provide combination civil and environmental engineering services, including structural design, pollution prevention, energy-saving methods, and equipment† (Moore). Consulting engineers play a key role setting the dimensions of success for any new project. They are highly qualified individuals and professionals in their fields. â€Å"Because of their professional training and background they have a particular role and obligation towards the protection of the

South Garden Chinese Restaurant - Company Analysis Research Paper

South Garden Chinese Restaurant - Company Analysis - Research Paper Example It could be noted that the stabilization and the further growth of the company could be achieved under the following terms: the measures suggested should be supported both by the management team and the employees. Cooperation across the organization should be improved; in this way, the resistance to the suggested changes could be controlled, a fact that could increase the chances for successful implementation of the relevant plans. In general, the current business structure and operational rules can be characterized as satisfactory (as also described in the business website). However, the declining popularity of the business is a problem, which should be, resolved the soonest possible – before leading to severe loss of profits. The quality of food is a key criterion for the competitiveness of the organization. Currently, the business offers a menu, which is rather common – among restaurants of this type; however, it is clear that a gap exists in the menu: the needs of p eople who prefer organic meals are not addressed. The introduction of recipes based on organic ingredients would increase the restaurant’s customer base; also, long-term customers would also appreciate the specific initiative – an increase in orders from existing customers could be also achieved (Liu and Jang 338). The realization of such plan would require the training of the restaurant’s chefs, a plan that could be easily developed though taking into consideration the level of expansion of such initiatives in the restaurant sector worldwide. It should be noted that the above plan would also require an accurate cost management plan, meaning that the profits generated – or those expected – from these meals would be higher compared to the cost of the ingredients used for their preparation. Because of the increase of organic farms across USA, a balance between cost and profit could be easily achieved, especially if appropriate arrangements are made w ith the firm’s existing suppliers. Another business sector, which would be reviewed, trying to improve organizational performance, would be the workplace. Reference is made to the firm’s employees who are, in the their high majority Chinese. This practice should be changed; Americans should be also hired trying to show the lack of discrimination in the organization; another benefit of such initiative would be the following one: the number of Americans visiting the restaurant would be increased – preferring to being served by people of the same nationality. At the same time, the firm’s existing employees should be offered appropriate training, aiming to improve their communication with customers. Moreover, the use of innovative features for improving the image of the restaurant – as a competitive business in Miami – could be proved particularly helpful towards the increase of the firm’s competitiveness: the provision to the customers o f a unique Chinese cooking show on a regular basis, for instance once a week or every month, could be a successful strategy of such type. One of the business sectors, which should be thoroughly reviewed for improving organizational performance, would be marketing. Currently, the business uses a common method of marketing, leaflets with the restaurant’s menu and its offers are distributed locally, to residents and businesses of Miami. Moreover, a delivery service is used for reaching customers who do not have the time to visit the restaurant. However,